27 October 2023

Embrace the Essence: The Importance of a Colour palette and overall artistic brief over trying to find exact flower matches.

In the age of Pinterest and Instagram, weddings and events have taken on a new level of inspiration and creativity. Brides, party planners, and decorators often find themselves captivated by picture-perfect floral arrangements featuring roses that seem to have come straight out of a fairy tale.

Here are some tips to use images as a starting point to generate unique ideas for your event.

A women model holding flower from Buy the Bunch

1. Authenticity Over Artificiality:

Pinterest and social media platforms can be a treasure trove of ideas and inspiration. However, it's essential to remember that many of the images you see might feature artificial flowers or have been digitally edited to perfection. Attempting to replicate such images can be not only time-consuming but also impractical and expensive. Instead, prioritize authenticity by focusing on the atmosphere and ambiance you want to create.

A mood board of ideas to form your brief is a good place to start- for example are you after something classic and crisp, romantic and soft, bold and bright, minimalist, maximalist? You get the idea!

A women model holding flower from Buy the Bunch

2. Personalization Matters:

Your event, whether it's a wedding, birthday party, or corporate gathering, should reflect your unique style and personality. Instead of trying to mimic someone else's choices, embrace the opportunity to personalize your event with a colour palette that resonates with you. Choose colours that evoke the emotions and vibes you want to convey.

A women model holding flower from Buy the Bunch

3. Flexibility and Adaptability:

Mother Nature is wonderfully unpredictable. Roses, like all flowers, can vary in colour and availability depending on the season and location. By working with a colour palette rather than trying to match roses precisely, you allow for flexibility and adaptability. You can select the best roses available at the time while maintaining the desired overall aesthetic.

A women model holding flower from Buy the Bunch

4. Creativity Flourishes:

Adhering to a specific colour palette encourages creativity and innovation. It prompts you to think beyond the obvious choices and explore unique combinations of hues and textures. You can experiment with different flower varieties and complementary elements like greenery and filler flowers to achieve a harmonious look.

A women model holding flower from Buy the Bunch

5. Consistency and Cohesion:

A well-thought-out colour palette provides consistency and cohesion throughout your event. From the invitations and floral arrangements to the table settings and decor, using a consistent colour scheme ties everything together beautifully, creating a visually pleasing and harmonious environment.

A women model holding flower from Buy the Bunch

6. Less Stress, More Joy:

Planning an event can be stressful, especially when trying to replicate exact details seen online. Embracing a colour palette over precision simplifies the decision-making process and reduces stress. It allows you to focus on the bigger picture and enjoy the planning journey.

Ultimately, it's the overall look and feel of your event that will leave a lasting impression on you and your guests, not the exact shade of a rose.

Inspire

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